Equator Travel Blog


Posted on Nov 24, 2005 Bookmark and Share Equator Estate Coffees & Teas® is a successful, women–owned company, co-founded in 1995 by Helen Russell and Brooke McDonnell. We have earned an outstanding reputation as purveyors and roasters providing distinctive specialty coffees and rare teas at competitive prices with unparalleled customer service. Equator’s mission: Continue to be a growing, customer-centric company, dedicated to quality, environmental sustainability, and social responsibility. Our commitment is to procure distinctive coffees from growers who practice responsible land stewardship and bio-friendly farming techniques. We ensure quality from source to cup, through careful selection of sustainable green beans, artisan blend development, efficient small-batch roasting, and advanced brewing technology and training. Equator focuses on ways to advance sustainability practices that encourage productive relationships and an empowered chain of supply. We believe that our efforts to support growers and the environment are a competitive advantage, and we intend to remain in the forefront on issues of sustainability.
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