News Archive

Equator to open San Francisco location

Posted on: 03-Jul-2014

Equator Coffees & Teas Sign Their First San Francisco Lease In Historic Mid Market Warfield Building San Rafael, CA (May 26, 2014) – Equator Coffees & Teas has signed a leas..

Surf’s Up! New Equator Coffee Bar at Proof Lab Surf Shop

Posted on: 03-Jun-2013

Stop by for COMPLIMENTARY Coffee June 22 & 23 We are excited to announce that our very first coffee bar is opening soon at Proof Lab Surf Shop in Mill Valley! Proof Lab is the Bay Area&rs..

Equator Opens First Retail Cafe at SFO's Terminal 2

Posted on: 29-Apr-2011

"Equator Coffee will open its first retail cafe at San Francisco International Airport's new Terminal 2. The roaster is the coffee of choice for star chefs like Traci Des Jardins and Thomas..

Equator's Green Coffee Buyer reports on the changing world of coffee:

Posted on: 01-Nov-2010

The End of Coffee As We Know It... "Coffee pundits are fretting about a coffee 'shortage', which has led to a 35% price spike over the past four months on the NY ICE Coffee Futures Exchange..

The Rise of Social Everything

Posted on: 22-Sep-2010

Article: The Rise of Social Everything "Being a small company it would be too costly and time-consuming to regularly add and remove those coffees from our web site," says Helen of Equator C..

When in New York City...

Posted on: 16-Sep-2010

When in New York City... The September 2010 issue of OUT Magazine urged its readers to visit Bouchon Bakery in Time Warner Center for some pasteries and Equator coffee. When in NYC, visit B..

How to Make Cold-Brewed Coffee

Posted on: 15-Sep-2010

How to Make Cold-Brewed Coffee. Chow.com and Greg Hjort of Equator Coffees & Teas has a new video showing you how easy it is to brew a pound of coffee using the Toddy Cold Brew System. Yo..

Equator's "Making a Difference" project to train women in mushroom spawn creation

Posted on: 01-Sep-2010

Equator's "Making a Difference" project to train women in mushroom spawn creation. This year, CoffeeTalk will be tracking every click-thru to projects' websites. The project that receives the most..

Enjoy iced coffee using the Toddy Cold Brew System.

Posted on: 31-Jul-2010

Enjoy iced coffee using the Toddy Cold Brew System. Greg from Equator shows you how you can enjoy an amazing cup of coffee without ever having to heat up the water. "(The Toddy) is the ultimat..

SF Weekly Blogs

Posted on: 30-Jul-2010

Equator Coffees & Teas will be the featured coffee bar retailer for the upcoming Napa Farms Market, scheduled to open in San Francisco International (SFO) Airport's renovated Terminal 2 i..

Boston Best's 2010

Posted on: 29-Jul-2010

Equator Coffees & Teas was mentioned in Boston magazine's Boston's Best 2010 as being the coffee behind South End Buttery (http://www.southendbuttery.com/site/) — with "one of the ..

Movers & Shakers: Marin small businesses honored by legislators

Posted on: 27-May-2010

Equator Coffee & Teas has been awarded the 6th Assembly District Award for Small Business of the Year. Click here for full article. (http://www.marinij.com/business/ci_15175734)..

Celebrate Earth Day with POV (Point of View) and Equator

Posted on: 21-Apr-2010

Celebrate Earth Day with POV (Point of View) and Equator Coffee. You’re invited to host a potluck and screening party for the PBS broadcast of Oscar®-nominated documentary Food, Inc. on ..

NBC Bay Area's @Work talks to us

Posted on: 14-Apr-2010

NBC Bay Area's @Work talks to us about what it takes to be a coffee roaster at Equator Coffees & Teas. Turns out, there are more perks than we can count! Watch the video. F..

Equator’s "Smart Roaster"

Posted on: 29-Jan-2010

Watch the video from BNET.com and see Equator’s "smart roaster" and sustainable practices in action. Learn more about why Equator is using the Loring Smart Roas..

Arabian Mocha Java

Posted on: 15-Jan-2010

Arabian Mocha Java (/store/home.php?cat=280) scores an outstanding 92 in a recent cupping by Coffee Review. Click here for full review. (http://www.coffeereview.com/review.cfm?ID=2045)..

Equator Wins Roaster of the Year

Posted on: 10-Jan-2010

Equator Wins Roaster of the Year! Equator was named America’s 2010 Roaster of the Year in Roast Magazine’s (http://www.roastmagazine.com/backissues/novdec2009/roy_macro.html) ..

Women Owned Business of The Year

Posted on: 09-Jan-2010

Women Owned Business of The Year Helen Russell & Brooke McDonnell, are celebrated by Women’s Initiative (http://www.womensinitiative.org/emails/WOB_website_page_2.html), as wome..

Top 100 Businesses

Posted on: 08-Jan-2010

Top 100 Businesses Equator Coffees & Teas® named among top 100 women-owned businesses in the Bay Area by the San Francisco Business Times for the sixth consecutive year. Read more ..

San Francisco Chronicle

Posted on: 23-Aug-2009

San Francisco Chronicle food writer Tara Duggan reports (http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2009/08/21/FDEO195I70.DTL) Equator goes above and beyond with Chido’s Blend ..

MetroSantaCruz.com

Posted on: 21-Aug-2009

MetroSantaCruz.com reports Chido’s Blend is ‘The Kindest Cup’ having been inspired by Chido Govera. “Equator Estate Coffee and Teas is in a league of its on in terms..

South End Buttery wins Best of Award

Posted on: 15-Aug-2009

South End Buttery wins Best of Award South End Buttery, long time customer of Equator Estate Coffees & Teas is named winner of Boston’s Best Coffee Shop by The Improper Bostonian..

Inside Bay Area

Posted on: 11-Aug-2009

Inside Bay Area Oakland Tribune’s Inside Bay Area recommends Chido’s Blend to their readers to support Chido’s work with girls at risk in Africa. Click here for article. (..

Exclusive KGO -ABC 7 News Report

Posted on: 06-Jun-2009

Exclusive KGO - ABC 7 News Report Equator Coffees is taking the concept of sustainability to a whole new level - from promoting environmentally sustainable practices..

Equator wins NAWBO Trailblazer Award

Posted on: 22-May-2009

(http://nawbo.org/) Equator wins NAWBO Trailblazer Award Read (/dev/pdfs/pr_nawbo.pdf) why the National Association of Women Business Owners recognized Helen Russell fo..

Los Angeles Tmes

Posted on: 18-May-2009

Los Angeles Times LA Times joined ‘boutique coffee titan’ Equator Estate Coffees & Teas at Esmeralda Geisha cupping. Read the article. (http://latimesblogs.latimes.com/daily..

Marin Independent Journal

Posted on: 04-May-2009

Marin Independent Journal Brooke & Helen discuss their new Panamanian farm: Finca Sofia Click here for article. (http://www.marinij.com/marinnews/ci_12287986?IADID=Search-www.marini..

Roasters Choice Winner

Posted on: 20-Mar-2009

Roasters Choice Winner Ethiopia Misty Valley - Wins 1st place in the 2009 Specialty Coffee Association of America blind-tasting competition. Click here for article. (http://www.scaa.org)..

Equitable Trade Practices

Posted on: 07-Mar-2009

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The Huntington Post

Posted on: 03-Mar-2009

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Ethiopian Aleta Wondo Valley coffee review

Posted on: 18-Jan-2009

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CBS 5 “Her Vision, Her Company”

Posted on: 12-Aug-2008

CBS 5 “Her Vision, Her Company” — August 2008 Helen and Brooke were featured on CBS 5 “Her Vision, Her Company” profiles of Bay Area women in business. Read ..

Inc. 5000 - August 2008

Posted on: 03-Aug-2008

Inc. 5000 - August 2008 Equator ranks in Inc. Magazines fastest growing private comapnies in America...

Bay Area Business Women — July 2008

Posted on: 24-Jul-2008

Bay Area Business Women — July 2008 Helen discusses how cultivating relationships is the most important aspect of building a successful business. Read More (/pdfs/bayareawoman_article.p..

Grounds for Health — May 2008

Posted on: 11-May-2008

Grounds for Health — May 2008 Equator's generous financial support is making a real difference in the impact our programs will have on improving women's health, now and for years to c..

Celebrity Chef Connection — April 2008

Posted on: 04-Apr-2008

Celebrity Chef Connection — April 2008 Listen to Co-Founder & Master Roaster Brooke McDonnell discuss ‘Making the Perfect Cup of Coffee’ during her interview for the &lsqu..

Celebrity Chef Connection — March 2008

Posted on: 13-Mar-2008

Celebrity Chef Connection — March 2008 Listen to Co-Founder & CEO Helen Russell and Director of Sales, Maria Cleaveland talk about Equator Estate Coffees & Teas’ how the comp..

New Year’s Resolutions - December 2007

Posted on: 20-Dec-2007

New Year’s Resolutions - December 2007 Helen sheds some light on setting goals for 2008 in the San Francisco Chronicle Newspaper. Read More (http://www.sfgate.com/cgi-bin/article.cgi?f=/..

Entrepreneur Profile — December 2007

Posted on: 17-Dec-2007

Entrepreneur Profile — December 2007 Helen shares her entrepreneurial experiences with San Francisco Business Times Read More (http://sanfrancisco.bizjournals.com/sanfrancisco/stories/2..

Top 100 Business — September 2007

Posted on: 12-Sep-2007

Top 100 Business — September 2007 Equator Coffees & Tea® named among top 100 women-owned businesses in the Bay Area by the San Francisco Business Times for the fourth consecutive y..

Justice, Religion and Conflict Resolution—World Forum 2007

Posted on: 15-Aug-2007

Justice, Religion and Conflict Resolution—World Forum 2007 We arranged for Rwandan Genocide survivor Alice Musabende (third from left) to travel to San Francisco and speak at the World ..