Get To Know Us- Equator Warfield Cafe

Our Warfield café is located in the historic Warfield Building, home to the acclaimed music venue, in San Francisco’s blossoming mid-market tech district. The café is urban and industrial with a soft edge, thanks to local muralist Mona Caron whose larger-than-life “urban weed” mural rises up the concrete wall. As our first San Francisco café, this space holds a special place for us at Equator, and we wanted to share a bit more with you about the people that bring Equator Warfield to life every day, and what makes it unique.

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How We Can Help Specialty Coffee Survive Climate Change

By the year 2050 demand for Specialty coffee will double, but only half the land capable of growing excellent coffee will remain. This is according to World Coffee Research, WCR, a leading non-profit research organization spearheading ingenuity in the Specialty coffee industry. Climate change, plant diseases and pests continue to test the industry’s abilities to adapt. Specialty coffee’s future seems uncertain, yet this is the new reality. ‘Prospering in the New Reality’ was the focus of this year’s Let’s Talk Coffee conference. Hosted by Portland based importer Sustainable Harvest, the conference brought coffee professionals from all over the world to Puerto Vallarta, Mexico.

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Let's Talk Coffee Recap

Let’s Talk Coffee is an annual event hosted by coffee importer Sustainable Harvest. Several of Equator’s key coffees are secured through Sustainable Harvest so, we try to attend the event every year. Unlike larger conferences held by professional organizations, the more intimate Let’s Talk Coffee is designed to bring partners who work together under one roof for a few days of learning and celebration. As a coffee buyer, one of the best aspects of the conference are the meetings scheduled with the coffee producers we work with. In these meetings we review the previous year’s business, check in on the upcoming harvest and discuss future imports. It is one of the most efficient series of meetings I participate in. This year we connected with current and potential partners from Bolivia, Brazil, Colombia, Honduras, Nicaragua and Peru. At the same time, in the context of the conference itself, the interactions become even more powerful as there are a broad assortment of presentations, discussions and activities that help build and strengthen the relationships between roasters and producers.

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Conversations & Connections On Two Wheels

Coffee and cycling are two incredible tools to engage the community and link (non pun intended) people together.  A group ride is akin to a grand rolling conversation; a beautiful combination of exercise and socialization.  This is one aspects of cycling that I truly love and believe is so powerful.  I have met so many incredible people, from all backgrounds, all walks of life, and all around the world, through group rides.  I’ve had deep conversations, comedic exchanges, and mind altering epiphanies all while rolling along on two wheels.  On our ride last Friday I got to chat with so many interesting people, learn about their lives, their families, their worries, and their joys.  I connected with old friends, new friends, and smiled ear to ear through the rain.

On group rides everyone can find common ground, feel apart of something special, and build a great deal of comfort and confidence from their interactions.  The energy created by this can be so contagious and the community that forms as a result of this energy is pretty special.

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Colombia Origin Trip 2016

This past August I traveled to Colombia to visit some of Equator’s key partners. The diversity of high quality coffee produced in Colombia makes it an important country in which to establish and nurture relationships. This trip was focused on producers we have been working with for several years who are based in the coffee growing regions of the West Andes mountain range, where the departments of Valle del Cacua, Risaralda and Antioquia are located. We have partners in each of these growing regions that range from smallholders to large estates.

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Barista Exchange- Support Dan Sibomana

Over the next three weeks, Equator Coffees and Teas is fundraising for an amazing cross cultural barista exchange! We are working to bring Dan Sibomana, a dear friend of Equator’s, from his cafe in Kigali Rwanda to work with us in our stores. 

All we need is the support from our wonderful community to bring Dan here! You can contribute to this campaign in three distinct ways:

  1. Visit this Crowdrise page to donate directly.
  2. We are also taking in store donations at all five Equator Cafes. At the cash register you can donate any amount! Even if you can add just a dollar to your morning coffee order you will make a real difference. 
  3. We are also running a special promotion with one of our great relationship coffees: Honduras COMUCAP. For every bag of this coffee sold in-store, Equator donates $2.00 to the fund to bring Dan here.
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Day in the Life of a Professional Cyclist

In the cycling world we sometimes equate our lives to that of a traveling circus.  A single month during the season can take you to five or six different countries, across border after border, finish line after finish line, and in more hotels than you can possibly remember.  Planes, trains, and automobiles shuttle our lycra army around as we take over small towns and country roads throughout the world.

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Get To Know Us- Equator Coffees Wholesale Team

We are proud of our wholesale team that includes five amazing account managers that are also seasoned barista trainers. Their focus is to help elevate our partner’s coffee programs through training, support, and service. These professionals are experts in barista training, brewer calibration, equipment preventative maintenance, bar flow design and coffee shop consulting.  At Equator we understand that wholesale means much more than providing great coffee, it is about each partner having a dedicated Equator account manager to support them with our decades of experience. As we have grown we have expanded this team to support our partners in representing Equator Coffees.

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