At Equator, our events team pops up at events all over the Bay Area. But we've never supported an event quite like The Outpost. What is Outpost? Great question, its a concept put together by cause marketing agency Uneri, as an alternative to standard industry trade shows.Read More >
This past August I traveled to Colombia to visit some of Equator’s key partners. The diversity of high quality coffee produced in Colombia makes it an important country in which to establish and nurture relationships. This trip was focused on producers we have been working with for several years who are based in the coffee growing regions of the West Andes mountain range, where the departments of Valle del Cacua, Risaralda and Antioquia are located. We have partners in each of these growing regions that range from smallholders to large estates.Read More >
Over the next three weeks, Equator Coffees and Teas is fundraising for an amazing cross cultural barista exchange! We are working to bring Dan Sibomana, a dear friend of Equator’s, from his cafe in Kigali Rwanda to work with us in our stores.
All we need is the support from our wonderful community to bring Dan here! You can contribute to this campaign in three distinct ways:
- Visit this Crowdrise page to donate directly.
- We are also taking in store donations at all five Equator Cafes. At the cash register you can donate any amount! Even if you can add just a dollar to your morning coffee order you will make a real difference.
- We are also running a special promotion with one of our great relationship coffees: Honduras COMUCAP. For every bag of this coffee sold in-store, Equator donates $2.00 to the fund to bring Dan here.
In the cycling world we sometimes equate our lives to that of a traveling circus. A single month during the season can take you to five or six different countries, across border after border, finish line after finish line, and in more hotels than you can possibly remember. Planes, trains, and automobiles shuttle our lycra army around as we take over small towns and country roads throughout the world.Read More >
We are proud of our wholesale team that includes five amazing account managers that are also seasoned barista trainers. Their focus is to help elevate our partner’s coffee programs through training, support, and service. These professionals are experts in barista training, brewer calibration, equipment preventative maintenance, bar flow design and coffee shop consulting. At Equator we understand that wholesale means much more than providing great coffee, it is about each partner having a dedicated Equator account manager to support them with our decades of experience. As we have grown we have expanded this team to support our partners in representing Equator Coffees.Read More >
Equator Coffees & Teas is excited to welcome our newest line of cafe beverages: matcha.
Working with Silk Road Teas, this matcha is a bright and fresh shade of green, and was harvested in June of 2016. Using a green tea that is called Tencha, once harvested and dried, it is stone-ground into a fine powder.
"Equator's spirit & culture is about creating lasting impact, a vision we proudly share with World Bicycle Relief. Every bag of WBR Blend sold will help purchase bikes that will close the distance gap in getting a child to school, a person to work or a doctor visit. Bicycles are powerful.”
- Helen Russell, CEO & Co-Founder, Equator Coffees & Teas
Cycling has given me the opportunity to travel the world, meet incredible people, and connect with so many different cultures and communities. Coffee culture is one such connection that has truly changed my life. Coffee rides are sacred in cycling, a sort of rest day reward for all the hard days spent slogging up mountains, into a headwind, and completing interval after interval. It was on these coffee spins that I began to fall in love with coffee culture and wanted to get more involved. When I met the incredible team at Equator Coffee and got a true tutorial in all things coffee, I was in heaven! The more I learned about coffee, the more I loved it; everything from sourcing and processing methods to the roasting and brewing techniques and how each person’s palate and coffee preference is unique. My partnership with Equator to develop the Tayler Wiles Blend is so much more than just a wake-up call; it is a daily appreciation of art, facilitating conversation and connections and providing a unique outlet for creativity.Read More >
While new crop arrivals have been trickling in over the last few months, in the last few weeks the flood gates have opened for a broad range of micro lots from some of Equator’s favorite origin countries. In the next couple of months we will be receiving, evaluating and launching new Central American coffees at a rapid rate. Longtime customers will surely recognize some of the farm names we feature annually. It is an exciting time for roasters and consumers alike as we all have the opportunity to explore the depth of flavor this relatively compact growing region has to offer.Read More >
We are ecstatic to announce that this coming Tuesday July 19th Equator will be opening our second San Francisco café at 222 2nd St in San Francisco.. We can’t wait to share a cup of coffee with the community around us. Like a snowflake, no two Equator cafes are the same. It’s a space that invites the community in and entices you to get a cup of Equator coffee and take a short (or long) break during the work week.Read More >