Guatemala La Hermosa Maragogype
We discovered this coffee at a silent auction hosted by our friends at Sustainable Harvest. The auction featured an assortment of high-scoring micro-lots selected from a group of quality-minded coffee producers from Mexico, Guatemala, Honduras, Nicaragua, Costa Rica, and Colombia.
The auction was especially meaningful to us at Equator because each coffee producer went through the B Impact Assessment, a sustainability benchmarking procedure administered by B Labs, the certification agency for B Corporations. To be eligible for the auction, each producer had to achieve a minimum score of 80-points on the assessment. Both Equator and Sustainable Harvest are Certified B Corporations, businesses that balance profit and purpose by meeting the highest standards of social and environmental performance, public transparency, and legal accountability.
Finca La Hermosa was founded by Max Pérez, a coffee farmer who was born and raised amidst coffee farms and mills. He always dreamed of starting his own coffee farm and in 2010, the opportunity finally presented itself. Max acquired land in the Acatenango grown region with a clear goal in mind: establish a specialty-coffee farm that blends tradition and innovation resulting in amazing coffees, all while having a positive impact on society.
Finca La Hermosa is divided into thirteen plots featuring traditional varieties such as Typica, Caturra, and Bourbon, as well as more exotic varieties like Geisha, Pacamara and this Maragogype. The Maragogype variety produces an extremely large bean. It is a natural mutation first discovered in Brazil near the town of Maragogipe, in Bahia state. The variety has since been propagated in countries throughout Latin America. The coffee is subtle, we choose to be gentle with our application of heat during the roasting process in order to bring out its naturally delicate yet complex range of flavors.
The Pérez family has a strong commitment to environmental protection. One part of their farm is a dedicated forest reserve with the goal of preserving biodiversity. The family also supports education and health projects in their local community.