Becoming a B-Corporation reflects a desire to act with clear intentionality in our efforts to be a force for good.



B-Corp Certification

In 2011, Equator was the first coffee roaster in California to become a certified B Corp., solidifying its role as a company that is part of a global movement redefining impact and success in business, while valuing everyone in the supply chain.   

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We support projects around the world that improve quality of life and food security in coffee growing regions.


Micro Loan

Micro Loans for Farmers

Micro-credit is a proven method by which funds remain in the borrower’s community to generate additional micro-loans and further improve the community’s economic health. Equator provides micro-loan programs to support local farmer efforts to batch taste and control quality on site.

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Bicycle Relief

World Bicycle Relief

Equator is proud to partner with like-minded organizations, and we are always looking for unique ways to support amazing causes. We have worked with World Bicycle Relief to create a new blend that allows us to partner together to use business for good. For every World Bicycle Relief Blend sold Equator will donate $1.00 to World Bicycle Relief to support programs throughout rural parts of the world.

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Nicaragua Support

Supporting Womens' Land Rights in Nicaragua

Since 2012 Equator has continuously partnered in a program in Nicaragua managed by Aldea Global called Tierra Madre. For each pound of coffee Equator purchases from Las Mercedes, we pay a small fee into a fund that covers administrative, legal and logistic costs related to land rights issues for women in Nicaragua.

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Empowering Orphan Girls & Women in Zimbabwe

Chido's Blend is named for Chido Govero, a dynamic young Zimbabwean woman who has dedicated her life to working for social change. Chido empowers orphan girls and women in coffee growing communities to transform agricultural surplus into nutritious food. The food in this case in the protein-rich Shiitake mushroom and the agricultural surplus coffee fruit pulp.

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Finca Sophia

Building an Experimental Coffee Farm

Finca Sophia is a coffee farm founded in 2008 and owned by our very own Helen Russell and Brooke McDonnell, along with Willem Boot of Boot Coffees, and our former Director of Coffee, David Pohl. Located in the highlands of Panama at an altitude of 2,100 meters, it is planted solely in Gesha—pairing this legendary coffee varietal and the extreme altitude—with the goal to yield a one of a kind coffee.

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Tiger Trust

Tiger Trust

The tiger is an important icon for all of us at Equator. Since our founding in 1995, we have incorpoorated the image of a Bengal Tiger as a symbol in our logo and branding. For us the tiger evokes the grace and strength we hope to embody as a company, and we're here to help it survive.

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Chain of Well-Being
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