Welcome to our new website! We have been envisioning the look and feel of this site for a long time and hope you enjoy using it as much as we have developing it. We believe the sharp new design is more open and inviting than our previous site and the focus on images really helps tell our story. You will find the new site is easy to navigate, which will help ensure everyone finds what they are looking for. We are also pleased to announce that the new site is mobile-ready, so you can learn about Equator and our coffees on your personal computer or on your smart phone.
The new website has many new features, including a series of brewing guides to help you prepare great tasting coffee at home. Currently we have brew guides for: Chemex, French Press, Kalita Wave, Hario V60, Clever Dripper and Aeropress. You can also find out more about the steps involved in sourcing, producing and preparing ours coffees and teas in our Learn Coffee and Learn Tea sections. Read about the wide variety of projects Equator is involved in both at home and globally. You can also keep up to date with our travels to coffee origin, what’s going on in our own cafes and with wholesale partners by reading our blog.
In addition to coffee and tea we also offer a broad range of merchandise, including popular favorites like Baratza grinders and reusable KeepCups, and new items like the Kalita Wave brewer and our stylish 20 Year Anniversary Trucker hats. Our new ordering platform allows users to take part in special promotions and offerings; you can also easily view your past order history. Since the ordering platform is completely different than before, existing customer will need to create new login information or check out as a guest.
As a "Thank You" to existing customers (and a "Welcome" to new ones) we're offering an inaugural promotion: from now until the end of June, receive 10% off all coffees by using the code TEAMTIGER.
We're really excited to launch this new website, and even more excited that you would share this moment with us. Thanks for joining us, and we look forward serving you some delicious coffee.